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VERA VEGA BLOG

The Jewellery Room Event 2017

Last month VERA VEGA exhibited during Copenhagen Fashion Week at The Jewellery Room.

The Jewellery Room Event is an event where selected jewellery brands can showcase their latest collections in a special venue during Fashion Week. Putting all attention on talented jewellery design. 

For VERA VEGA and I the event was very successful. I had the opportunity to show the first styles of the new Symbols Collection and test the response of the new designs, which was luckily very positive from both Press & Bloggers. 

It is a closed event for brands, press, buyers and bloggers only, but here you get a taste of how it all went down.

The Jewellery Room February 2017 

I was wearing clothes from H&M and jewellery from VERA VEGA of course :)

Dritkul, SKAM, necklace Founder of VERA VEGA Eva Lund at The Jewellery Room Event

VERA VEGA jewelry rings  The Jewellery Room Event feb 2017 VERA VEGA 

TheJewelleryRoom Event featuring VERA VEGA   Ring styling with VERA VEGA

  New Symbols Collection, statement necklaces by VERA VEGA    VERA VEGA exhibition at The Jewellery Room event

Behind the scenes

Well hello everyone, (or probably no-one! since this is my first blogpost on VERA VEGA's Blog) 

Anyways, you have to start somewhere to get anywhere. That was my motto when I started VERA VEGA (and that has turned into a much bigger thing than I ever expected), so that is also the motto that motivates me start this behind-the-scenes-get-to-know-the-woman-behind-the-label-blog'ish project. 

My intention with this blog is that it will be my "little corner" on www.veravega.com where customers and others interested get to know me, take part in my design-process (I really sincerely would love to have someone to share my initial drafts with, as one of my greatest challenges is to discard designs and where I let you in on what it really means to start a business from scratch with no experience in that field whatsoever. I will share my success, troubles and challenges with you - and I really hope you would love to share a little back and comment with your own thoughts and learning lessons life have given you so far. 

So first up - here is a quick sum up about the woman behind these words. 

Eva Lund, founder of VERA VEGA

My name is Eva. Im 32 years old and I live in Copenhagen. 

Many of you might think that Im a goldsmith - Im not. Actually I have a Master of Arts in Corporate Communication, Integrated Marketing & PR.  

I have always been a very creative and visual person, and my jewellery design is a way for me to bring this creative urge to life.

I will tell you more about how I started VERA VEGA in another blog post - better keep it short for now. 

So I guess this is it. My first VERA VEGA blog post. Now its just to hit launch and my new little project is in the air. I hope some of you would like follow and join in sharing your experiences in the comments. 

Xx Eva